"At the moment, we are focusing on further development in Serbia, after the successful opening in mid-October. At the moment we are not planning to expand into the Montenegrin market," Mina-business representative Lidl told Reuters.
Lidl has 19 stores in 14 cities in Serbia.
In October, the company opened the first 16 stores in 12 Serbian cities, and last week, three more in Belgrade, Krusevac and Pancevo.
In these stores, only one of the Lidl brands can be purchased, among them Fin Carre, which includes Lidl milk chocolate, Sondey confectionery, Lupila baby food, Cien cosmetics and the W5 chemistry house.
In relation to the countries of the region, Lidl has more than 90 stores in Croatia. The door to the first 13 customer buyers opened in 2006.
The Lidl retail chain is part of the Schwarz Group, which is based in Nekarsulma, Germany.
The first Lidl store opened in 1973 in Ludwigshafen, and in the late 1980s there were more than 600 only in the West German area.
A large new market opens in 1989, with the fall of the Berlin Wall, when Lidl begins to expand to the eastern part of the country.
Lidl currently exists in 29 countries in Europe and the United States, and its network has over 10,500 modern discounts and employs around 260,000 people.