Already established in Côte d'Ivoire and Nigeria, the Senegalese heavyweight formed an alliance with Wilmar to accelerate its development.
This time, it's the right way. Having failed once and for all to take control of the former Suneor, which was once again Sonacos in 2016, and the Grand Grands Moulins in Dakar (GMD), Patisen, a leader in the agri-food industry in Senegal, has just reached a good deal in forming a joint venture with Singaporean Wilmar, the world leader in palm oil. The two partners will eventually have to set up a peanut oil refinery and a flour mill in the future port of Bargny-Sendou. The start of the construction of the complex is scheduled for the end of the year, according to the Young africa by Youssef Omaïs, founder of Patisen.
Another brand distributor partnership also connects the two players. Recently, the Senegalese company produces, under the Wilmar brand, bouillon cubes exclusively for the Nigerian market. In exchange, Patisen buys his fats for the manufacture of broths and oils for mayonnaise, chocolate and margarine. "In the last few days, we have produced for them, and the production capacity of our factory is in danger of saturation, because it is a very large order. It is a great partnership," rejoices the very placid Youssef Omaïs.
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This article first appeared in YOUNG AFRICA