Microsoft hardware team visited London and Paris Monday in Berlin to introduce new Surface devices. Germany is an important market for Microsoft in the commercial segment. Thus, the company designates business customers. The commercial covers two areas: Microsoft 365 and Surface devices.
This portfolio continues to expand Microsoft consistently. Following Surface Four's fourth generation footprint and proven lucrative business, Surface Book and Surface Laptop followed in rapid succession. Microsoft uses the feedback from its corporate customers. The sale takes place on October 22 The Surface Laptop 3 not only features an Alcantara within the customer's wishes, but is also available in the aluminum version with a 13.5 inch screen. The 15 inch version is available in aluminum only. Above all, the device can now be opened by removing the keyboard cover. This makes the SSD removable, also a clear request from corporate customers. Panos Panay described the conflict as an effort not to counterfeit a more attractive device with screws while still improving repairability. The opposite is true for a shoe: so far, many Surface series devices simply cannot be repaired.
Scanning as a mechanism for Microsoft
Microsoft sees the biggest time of digitization, meaning replacing old architectures with servers in its own datacenter and Windows 7 on desktop computers, which are recorded with their own images and then administered by System Center Configuration Manager (SCCM). The new world comes from the Azure cloud and manifests itself to the user in the form of "modern devices" managed as smartphones and tablets: Enterprise Mobility and Security (EMS), Intune and Autopilot.
Companies that invest in this architecture are also good surface customers. A Microsoft manager, for example, spoke of a customer who wants to buy 1200 Surface Hubs. It is a surface the size of a television that can be mounted like a whiteboard on a rack or wall. These devices are integrated with Microsoft teams and can be booked internally for meetings, allowing them to be used as a small group air meeting.
Modern devices for modern times
Modern Devices is a growing market, the only area where PCs still have double-digit growth rates. Microsoft includes Ultra Slims as Surface Laptop, Convertibles and 2: 1 as Surface Book and Surface Pro, and finally All-In-One as Surface Studio. Most of them are Ultra Slims, with over 70%; That's why Microsoft extends this Surface Laptop family. As a special advantage of Surfaces, Microsoft praises UEFI's integrated management through drivers up to Windows and Office Plus.
With Surface Pro X and Apple iPad Pro, you can see how businesses are fertilizing. With the keyboard cover, Apple mimics Surface support, and with Surface Pro X, Microsoft now has a new ARM and mobile architecture. The device can be used as a model for all future Surface Pro. Slim and lightweight, with a flat pin, which is inductively loaded on the keyboard cover, always online via LTE. How useful the device is in everyday life, but it will only have to prove in extensive testing. This is not Microsoft's first attempt to leave Intel's world.
Surface not only in Windows
The Surface brand goes beyond Windows devices. In addition to the already introduced Surface Headphones, the Surface Bluetooth Earbuds wireless headsets will be added in the first quarter of 2020, which were presented in Berlin by designer Kait Schoeck. While headphones want to isolate the user with Active Noise Canceling – with the option of listening to the environment – the earplugs are designed for a particularly comfortable fit and intentionally do not isolate the user from the environment. With a runtime of eight hours and two recharges, users should be able to carry these devices as long as possible and ideally forget about them. You should not expect powerful bass from headphones that do not close your ears, but they provide balanced sound as far as you can see in a 15-minute test.
However, these headsets are intended above all for the interface other than the classic mouse, keyboard and screen. When asked where Microsoft saw the future of the keyboard, such as devices like the Surface Duo or Neo, Panos Panay did not shy away but extended his answer. Depending on the current situation, users not only want to work with the keyboard, but also with speech, fingers, pens, gestures and even eye movements. "If they think and want to write, ideally they don't think about the tool, they just take a pen and the ink needs to drain." This is how Microsoft introduces modern devices. Multimodal, mobile, with multiple input modes.
Although Microsoft has announced dual-screen devices announced by the end of 2020, they still haven't said it all. When asked if Neo and Duo also get a first-class camera, Panay said they couldn't tell everything so soon. This was a difficult exchange, which Microsoft already wanted to publicize, to interest application developers without immediately disclosing the entire script. Anyway, Android is undoubtedly the right operating system for a small dual screen device. There are already all apps and pointed to your favorite shows Twitter and Spotify, side by side.
Two screens are better than one big
A dual-screen device for head of designer Ralf Groene comes not from the desire for a larger folding screen but from different usage habits. Even on the desktop, many users prefer two screens rather than one large screen. It then runs on one screen, in the main application and on the other side, information. "We learned that two screens are incredibly valuable in offering the user two programs at the same time." With a large screen, on the other hand, usually only the main application would appear larger, with decreasing utility. Although Surface is traditionally made of magnesium to save weight, Surface Neo and Surface Duo will be framed on all sides by Gorilla Glass to make them transparent to radio waves. Both devices must always be online.