After the health authority of the U.S to order the withdrawal of Chilean fruit from supermarkets in 17 states of that country in the face of the possibility of being contaminated with bacteria that could cause listeriosisImportant media in that country replicated the information given the extent of the withdrawal.
In detail, and as a precautionary measure after routine analysis, 1,207 boxes of nectarines, 365 boxes of plums and 1,727 boxes of peaches imported from our country into the northern giant were withdrawn from the market.
Before that, the American media detailed how to find the fruits that could be contaminated, indicating the supermarkets in which they could be found, a code that identifies them on their stickers and Chile as the country of origin.
The situation is particularly worrisome because the fruit in question is sold in major chains, such as Walmart, Aldi and Costco.
However, the media opted for non-headlines, noting that the contaminated fruit would come from Chile, but that – for the most part – just mentioned it while looking for clues to find the products.
This was done, among others, by People magazine, by CBS networks, Fox Carolina, ABC13 and the specialized media Business Insider.
At the television level, the coverage was averaged for about 30 seconds, and concentrated mainly on local channels in each state.
Here you can take a look at the media coverage made in North America on Chilean fruit.