News bomb in pure CES 2019. Samsung has just issued a statement with which you will establish an impressive alliance.
Put another way, the South Korean Smart TV for this 2019 will support iTunes and also AirPlay 2.
Compatibility will come in the fall of the South Pole through an update of firmware.
Samsung and Apple, enemies and rivals at the same time
iTunes will be available in more than 100 countries. You will be able to access your library and "Buy or rent from a selection of hundreds of thousands of movies and TV episodes, including the largest selection of 4K HDR movies".
The content of iTunes will seamlessly integrate with the services provided on Samsung Smart TVs. We can perform voice or text search through Bixby.
On the other hand, AirPlay 2 to reach South Korean smart TVs in 190 countries.
From the Eastern organization they emphasize to easily play videos, photos, music, podcasts and others. This also applies and includes the QLED 4K and 8K TVs thereof.
Won-Jin Lee, Executive vice president of visual display services business at Samsung Electronics, issued the following words on this association:
We are proud to work with industry leaders to deliver the widest range of content services to our Smart TV platform.
Offer more content, value and platform functionality to Samsung TV owners and Apple customers through iTunes and AirPlay is ideal for everyone.
On the other hand, Eddy Cue, senior vice president, Software and Internet Services at Apple, he also wanted to leave his message:
We hope to bring the iTunes and AirPlay 2 experience to even more customers across the world through Samsung Smart TV, so iPhone, iPad and Mac users have another way to take advantage of their favorite content onscreen. of your house.
Apple's strategic move?
Last but not least, this announcement today would come like ring on finger for the signature of Cupertino, if it tomorrow finally offers its own service streaming with catalog of films and series, type for Netflix.
They would have secured another way to reach out to more people, distributing their software at the hardware of the competition. Let's see if this happens in time.