Sunday , October 24 2021

Movies starring Shah Rukh Khan, Salman Khan and Aamir Khan, who fail at the box office, are a cause for concern, not for celebration – that's why | Zero | Bandidos of Hindostan



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The Khans movie failing in the BO is a cause for concern - this is why

The failure of Khan's film in BO is cause for concern – this is why & nbsp

Last year when Light tube starring Salman Khan and Jab Harry Met Sejal starring Shah Rukh Khan failed at the box office many began questioning the stardom of the country's two biggest superstars. And the question whether the superstar era ended in the Hindi film industry began to make the rounds. But later that year, Salman Khan made the biggest blockbuster of his career and one of the highest grossing films of all time in Tiger Zinda Hai.

Earlier this year, Salman Khan returned with Race 3 which turned out to be the most watched movie of the year. Even though it was not a failure, he did not get the kind of money one would expect from a Salman Khan player. A couple of months later, the ever-reliable Aamir Khan returned to the big screen with the most expensive Hindi movie to date, Bandidos of Hindostan and turned out to be a big flop. And last week, Shah Rukh Khan arrived with one of his most ambitious films, Zero. While the comments were polarizing, the film performed poorly at the weekend's box office. Read also: EXCLUSIVE | Shah Rukh Khan talks about daughter Suhana, her movie Zero, co-star Katrina Kaif, and more

But, shortly after the release, I started to see several tweets, articles, etc. destroying Khan's three "superstars" and how stardom ended. I am all for constructive criticism of anyone, but this seemed a kind of celebration. Nowadays, it has become a trend to knock down someone standing on a pedestal. We are living in a time when another person's failure is celebrated.

But what many do not realize is that the three Khans who fail at the box office are not a matter of celebration, but a cause of concern. The reason why Bollywood has its separate identity in the world is because of these superstars. Take the stardom out of the picture and it will not take long for Hollywood to take over. In India, watching movies in a theater is nothing like an event. And despite their supposed failure, it is the three Khans who receive the maximum number of steps in a theater regularly.

True names such as Ayushmann Khurrana, Ranveer Singh, Ranbir Kapoor, Varun Dhawan and Rajkummar Rao have proved promising and their films have made a lot of money at the box office but are still far from receiving a "Superstar" label. Of course Ranbir Kapoor and Ranveer Singh delivered Rs 300 crore movies this year, but that has more to do with the filmmaker and the theme of the movie they were part of.

Let's take the example of Hollywood, Tom Cruise was the last superstar. There was a time when his small, intimate movies used to be a big deal at the box office. But soon, stardom took a beating in the west, and now all we see are superhero movies and other big budget projects. Small movies are either have a limited release and are only made for prizes or they make smaller amount then used for. Can a movie like Jerry Maguire make the kind of money now how did back in the day? Perhaps. But on a regular basis? Do not.

That being said, there is no doubt that these superstars in turn need to select great scripts to capitalize on their stardom. But waiting to knock them down for their one wrong move is nothing but stupid, childish, and stupid. If there are no superstars, we will be just another movie industry.

The point is that these three are the only ones who get big numbers at the box office regularly. For example, Bandidos of Hindostan is a failure but still made more money than many hits and superheroes this year. Race 3 has performed below expectations but is still the fourth-highest grossing of the year. Dilwale It was a disappointment, but the money he made abroad is still much larger than many other blockbusters.

I hope the superstar era never goes out of style.

Disclaimer: The opinions expressed by the author are personal

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