November 26, 2018 – 02:15
The site adhering to the promotion of offers had 52% more customers. The average purchase ticket was $ 2,560. They will hold another discount event.
While the balance of sales for Friday and Saturday trading business in Salta, the so-called Salta Black Friday, was not expected, there was a small recovery in activity that comes to be a balm in a bad year for the sector that most income and employment generated in the province.
"Overall, the results were positive," he said. The Tribune Jorge Vian, vice president of the Chamber of Commerce and Industry of Salta.
He noted that, according to a survey by the institution, among the businesses that joined the promotion there were 52% more customers than at the end of the previous weeks.
Some stores did not have a significant increase in sales, Vian explained, but most customers were able to take advantage of the discounts and payment facilities offered during the two-day promotion.
"It was a great success buying with a card in interest-free installments, people saw that you could beat inflation and took advantage of the occasion," explained the business leader and highlighted the banking entities that joined the promotions and the provincial government for their intermediation to implementation of the program.
It was the sixth edition of Black Friday in Salta and this time more than 600 outlets throughout the province were added. In addition, the online shopping system, which was attended by 28 companies, was made available for the first time.
The average purchase per customer between Friday and Saturday was $ 2,560 and many chose to pay by card and no interest to take advantage of a significant opportunity at a time when the interest rate for financing led to purchases with prohibitive amounts.
The vice-president of the Chamber of Commerce said that during the days of discounts, there were about 60 thousand people in the pedestrian capital of Salta.
He indicated that the homes for selling tires and batteries had very good sales through credit cards. He pointed out that some dealerships sold cars that went for promotion and auto parts.
He announced that other offer days will be arranged in December for the year-end festivities. It will also continue through January the "3D + 15" promotion, which allows customers of affiliated stores to buy up to six interest-free installments Monday, Tuesday and Wednesday.
The payment facility is for Visa and Mastercard credit cards issued by Macro bank. In addition, the bank grants a refund of 15% of the total purchases, which are deducted in the card summary.
On Saturday afternoon, Florida and Alberdi pedestrians wore a desert postcard. No one wanted to lose the Copa Libertadores final between River and Boca, who finally got frustrated.
"After the suspension of the match was confirmed, people started going to the center," Vian recalled.
Loss of employment and closure of facilities, a dismal year for trade.
The economic recession of the country and the province has hit Salta's commerce sharply, which has so far lost 900 jobs this year, according to estimates by the Union of Trade Employees.
Meanwhile, a survey by the Salta Chamber of Commerce and Industry showed that about 436 micro and macrocentre facilities had to close their doors due to the crisis. The entity warned that the loss is even more intense than in 2016.
Vice-president of the Chamber of Commerce, Jorge Vian, told this newspaper that in recent weeks it has been observed that several businessmen who were in the center and closed began to open their businesses in the streets of the macrocentre, to try to reduce expenses in rents.
The business entity also calculated that sales have dropped 14% so far this year compared to the same period in 2017.
The increase in gross income rates is added to the commercial activity in the province. In addition, there is a concern about the $ 5,000 bonus for employees that marketers must face.