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The book publisher Choose your own adventure today denounced the digital platform Netflix for alleged infringement of trademark infringement with the interactive film Black Mirror: Bandersnatch.
According to Variety, the lawsuit filed today in a Vermont court in the United States guarantees that Netflix took advantage and "benefited" by associating this film with the famous children's books in which the reader can choose the direction that history takes.
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In the film, which was released in late December 2018, viewers can decide at some points in their audiovisual narrative how to continue the story. But, as it turned out, there was no agreement between Netflix and the publisher to "copy" the idea.
"It is causing confusion and smudging, denigrating and weakening the distinctive brand quality Choose your own adventure"said publisher Chooseco, responsible for this collection of books.
Bandersnatch It is the last Black mirror, a successful television series on the dangers of the future and technology. And the lawsuit claims that one of the protagonists of the film refers explicitly to a novel he is reading as a book by Choose your own adventure.
"Choose Your Own Adventure" is an iconic collection of books that was all the rage in the 80's.
The editorial also argues that the "dark and violent themes" of Bandersnatch they have nothing to do with those in your books, so that association hurts them.
In addition, Chooseco says that in 2016 Netflix began to negotiate with them the possibility of obtaining a license to use the books in interactive content such as movies and cartoons. However, he emphasizes that the negotiations did not materialize.
Source: EFE
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