Instagram could a new kind of profile for influencers


Instagram tries a new type of profile for influencers

Instagram, the social network that already has more than one billion active users, you are testing a new type of profile for influencersprominent personalities and artists. With this new feature, the platform will offer excellent tools for these profiles with a large number of users.

Creator, the new profile that Instagram is testing influencers

Instagram is one of the social networks that growth has been sustained in recent years.. After leaving behind your enemy, Snapchat, the platform is ready to battle in the major leagues. offering tools similar to those already told by other networks like Facebook, Twitter and YouTube.

In fact, during the last few days we have improvements that the platform is implementing, as a complete redesign of its interface – including the Profile section – and, recently, voice annotations in direct messages.

New tools for Instagram influencers

But now, a new rumor ensures that the social network of videos and photos is trying a new profile type: Creator. As highlighted by The Verge, this new type of account is intended for prominent platform users and even, already be tested by a small number of people.

Among the main characteristics of this new profile would be the possibility of filter direct messages by read, unread and marked as improper or spam and, moreover, offer a more detailed analysis and stats on your followers.

The information, which emerges from an article published by The Hollywood Reporter, states that Instagram's intention is to provide this target audience a better user experience on the social network.

Ashley Yuki (Instagram product manager) told the site that this is only the first step in a series of improvements which will seek to encourage the generation of quality content on the social platform, offering greater tools to which the company profile already contributes.

Instagram tries a new type of profile for influencers

With these Instagram measures, will you be able to compete with your Facebook and YouTube cousins? Difficult to know. What we can guarantee is that the social network is on the right track to consolidate its position as an alternative to influencers or brands they are looking for to gain notoriety within the Internet.

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Near Luis Maza

Technological entrepreneur Digital content editor and copywriter. Lover of technology, photography, independent cinema and cultural events. Promoter of sustainable initiatives and digital literacy.

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